Hello Cutie Adventures in Cute Culture

"Journalist and writer Pamela Klaffke, author of Spree: A Cultural History of Shopping and herself an avid collector of cute since she was a child, takes readers on a rainbow-and-unicorn-filled journey through cute culture, from its origins in Japan where teenaged girls help drive the 'cute' economy, to its modern-day manifestations in the bubblegum-colored careers of performers like Katy Perry. The book also delves into the fanatical world of cute creators and collectors, the psychology of nostalgia, and the phenomenon known as creepy/cute."